“’Madness’ is too glamorous a term to convey what happens to most people who are losing their minds.” – Elizabeth Wurtzel

Madness Is was created in 2007 with the intention of creating fashion forward yet comfortable t-shirts for the unconventional man and woman. Inspired by a mix of the Romanticism era and the 1970’s British punk movement, Madness Is embodies a hard edge style trimmed with lace, figuratively speaking. Each collection focuses on the bit of chaos, destruction, and…well… madness that is in each of us. Because in the end, we’re all a little elegantly insane.

Along with not-so-basic t-shirts, Madness Is also features hoodies, legwear, and accessories.